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Switzerland

Swiss fashion: the fashionable, functional design niche Paid Content

Photo: Swiss fashion: the fashionable, functional design niche

The Swiss are the richest people in the world on average and Switzerland is Hong Kong’s biggest export market in Europe on a per-capita basis, making it a promising destination for the city’s purveyors of fashion and lifestyle products, especially if they are niche or eco-friendly. read more

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Indonesia

Indonesia’s food and drink market: putting Hong Kong on the menu Paid Content

Photo: Indonesia’s food and drink market: putting Hong Kong on the menu

Indonesians’ rising purchasing power and hectic urban lifestyles are driving solid growth in the country’s food and beverage sector. Riding on its reputation as a “Gourmet Paradise”, Hong Kong brands and franchisors are well placed to enter the lucrative market. Aside from taking proactive marketing, finding the right local partner and distribution channels are all key to success here. read more

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EU

"Conventional advertising deader than ever" say Euro-publishers

Photo: 'Conventional advertising deader than ever' say Euro-publishers

Delegates at this year's Publishing & Media Expo in London embraced data as the new revenue stream for publishers, while clearly identifying video as the key communication tool for targetting the young generation of digital consumers. read more

Export Index

Export Confidence on the Rebound

Photo: Export Confidence on the Rebound

The HKTDC Export Index, rebounded to 48.1 in the first quarter of 2014 (1Q14), from 38.5 in 4Q13, reflecting improving export confidence. However, a reading below 50 indicates a pessimistic sentiment and signals a quarter-on-quarter contraction of Hong Kong’s exports. read more