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VIETNAM: Online Vendors Face Extended Crackdown on IP Violations

As part of its crackdown on counterfeit and illegally imported goods, the Ministry of Industry and Trade (MOIT) will be prioritising a number of items typically sold online, including contraband cosmetics, jewellery, nutritional supplements, apparel, footwear and alcohol. Action is expected to be implemented later this month and run through until the end of next year, with vendors in Hanoi, Ho Chi Minh City, Danang, Haiphong, Thanh Hoa and Can Tho all said to be in the Ministry’s sights.

The initiative will see spot checks conducted at the offices of businesses running e-commerce platforms, including mobile e-commerce applications and promotional websites. Any business found to be trading in prohibited goods or violating intellectual property (IP) rights will face further investigation and possible prosecution.

In a bid to allay the concerns of genuine online businesses, the government is to prove detailed guidelines covering the country’s existing e-commerce regulatory framework in order to help them ensure compliance.

Content provided by Picture: HKTDC Research
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