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China Tightens Up Health Food Labelling Requirements

New health-food packaging guidelines are set to come into force across the mainland from 1 January next year. These will oblige manufacturers to incorporate prominent messages reminding consumers that such products do not constitute medicines and should not be used in preference to officially-prescribed / sanctioned remedies. The move has been made to counter a growing tendency among such manufacturers to exaggerate the health benefits of their products in a way calculated to mislead consumers.

In a further requirement, such messages must be printed in clearly-legible black lettering on the principal display of the smallest consumer package, with its size not less than 20% of the layout surface. The best-before period must also be clearly shown in a year / month /day format.

Full details of these new requirements can be found in the Guidelines for the Use of Warnings on Health Food Labeling, as issued by the State Administration for Market Regulation on 20 August.

Source: State Administration for Market Regulation

Content provided by Picture: HKTDC Research
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