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HKTDC Hong Kong International Licensing Show video

WHAT: Asia’s premier licensing event helps licensors and agents find partners and expand their regional networks in Asia, particularly the Chinese mainland.

WHEN: 9-11 January 2017

WHO: More than 340 exhibitors from 19 countries and regions and over 20,800 visitors took part in the 2016 edition. The fair will showcase more than 860 brands and properties, ranging from characters and entertainment, art, sports, fashion, collegiate and celebrity items to corporate brands.

 

A record of more than 20,800 people gathered at the Hong Kong International Licensing Show and Asian Licensing Conference in January 2016, underscoring strong demand for licensing in Asia

WHY: Hong Kong is the gateway to the Chinese mainland, the second-largest licensing market in Asia. Hong Kong’s stringent intellectual property rights protection and sophisticated logistics network make it the region’s licensing hub and a strategic base from which to tap the mainland market.

The Asian Licensing Conference will feature renowned international and local licensing professionals, including executives from 20th Century Fox, YouTube and Viacom. They will examine the latest developments and trends in the industry and share insights about the licensing business on the Chinese mainland

WHERE: Hong Kong Convention and Exhibition Centre, Hong Kong

And You Can Quote Me: “The Hong Kong licensing show is a good platform for us. We're familiar with Hong Kong, and our products here will be seen by not only those in Hong Kong, Macau and other parts of Asia, but also by people in Europe. So we are very confident here.” (Yang Xiaobo, Sales Management Dept Director, The Palace Museum, Chinese mainland)

HOW: The registration form is available to download.

For more information, please visit: http://www.hktdc.com/hklicensingshow

Content provided by Hong Kong Trade Development Council
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