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HKTDC Hong Kong International Licensing Show video

WHAT: Asia’s premier licensing event helps licensors and agents find partners and expand their regional networks in Asia, particularly on the Chinese mainland.

WHEN: 8-10 January 2018

WHO: More than 370 exhibitors and 21,720 visitors took part in the 2017 edition, showcasing over 900 brands and properties, ranging from characters, entertainment, art and sports to fashion, collegiate, celebrity items and corporate brands.

More than 370 exhibitors showcased over 900 brands and properties at the 2017 Hong Kong International Licensing Show in January

WHY: Hong Kong is the gateway to the Chinese mainland, the second-largest licensing market in Asia. Hong Kong’s stringent intellectual property rights protection and sophisticated logistics network make it the region’s licensing hub and a strategic base from which to tap the mainland market.

The Asian Licensing Conference, featuring renowned international and local licensing professionals, will be held alongside the show, together with the concurrent Hong Kong Toys & Games Fair and Hong Kong Stationery Fair.

WHERE: Hong Kong Convention and Exhibition Centre, Hong Kong

And You Can Quote Me: “It’s very different market by market, but the exposure that we get from being here in Hong Kong, across Asia broadly, and mainland China specifically, gives us a great opportunity to really grow our business.” (Ron Johnson, Executive Vice President, Consumer Products, Promotions and Recreation, Viacom International Media Networks)

HOW: The registration form is available to download.

For more information, please visit: http://www.hktdc.com/hklicensingshow

Content provided by Hong Kong Trade Development Council
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