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1.

Nielsen: Over Sixty Percent Mainland Travelers Are Planning To Buy Luxury Online In The Next Twelve Months

6 Oct 2014

Chinese consumers represent a significant part of the worldwide luxury market, with a trend to become more demanding and sophisticated shoppers. According to latest Nielsen survey, 60% of Chinese trav...Read More

2.

Nielsen: More than Eighty Percent of Hong Kong Consumers Will Engage In E-Commerce for Non-Consumable, Entertainment-Related Products

28 Aug 2014

Four out of five Hong Kong consumers said they will use the Internet to research non-consumable products, or even make the transactions online, in the next six months, according to a new study conduct...Read More

3.

Nielsen: Hong Kong Consumer Confidence Index Decrease Eight Index Points in 2nd Quarter

25 July 2014

Hong Kong’s consumer confidence index reported an eight-point decrease over the previous quarter, from 111 to 103 - the biggest regional confidence declines, according to consumer confidence findings ...Read More

4.

Nielsen: Hong Kong Consumer Confidence Index Records Highest Score Since 2008

13 May 2014

Hong Kong’s consumer confidence index increased six points in Q1 to 111 — the highest score since 2008, according to consumer confidence findings from Nielsen, a leading global provider of information...Read More

5.

Marketers Ramping Up Online Advertising Budget With Print Media Most Affected

25 Feb 2014

Forty-two percent of advertisers indicated an increase in advertising spend in 2014, with internet advertising accounting for much of this growth, according to the latest survey on advertising spendin...Read More

6.

Nielsen: Hong Kong Consumer Confidence Holds Steady to Close 2013

18 Feb 2014

Hong Kong’s consumer confidence index dropped one point in Q4 to 105 – an increase of twenty points from Q4 2012, according to survey findings from Nielsen, a leading global provider of information an...Read More

7.

Nielsen: 60 Percent of Hong Kong Consumers Choose Cards over Cash as Preferred Payment Method for Everyday Spending

12 Feb 2014

Three out of every five people in Hong Kong say their preferred payment method for daily spending is plastic rather than paper, according to a recent study by Nielsen, a leading global provider of inf...Read More

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