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1.

Tapping into China’s Eco-friendly Tea Products Market

27 Sept 2017

In the wake of skyrocketing economic growth, Chinese people are enjoying a better quality of life and have become more health conscious. TKA Holdings (HK) Ltd specialises in the development of deep-pr...Read More

2.

Green Printing Set to Dominate the China Market

20 Sept 2017

Printers and copiers are essential equipment for homes as well as offices. Green printing is becoming the underlying trend in the mainland printer market as people have growing awareness of environmen...Read More

3.

Huge Market Potential for Air Purifiers in China

13 Sept 2017

In view of serious smog problems, China is paying increasing attention to air quality. Xiang Yong, a Sales Engineer with AAVI China, believes that as people have higher awareness of environmental prot...Read More

4.

China’s Baby Products: How Franchising Enabled One Shanghai Company to Develop Private Brands

6 Sept 2017

Shanghai-based Yunyinglian operates more than 3,000 Alaxiaoyou mother-and-baby franchised stores. It has also developed a number of private labels for assorted mother and baby products. In 2017, it op...Read More

5.

China’s Baby Products: How M-commerce is Driving Change in the Childrenswear Retail Market

30 Aug 2017

In 2016, mainland retail and logistics giant Bailian Group launched iBailian, an omni-channel e-commerce platform. In addition, it also tapped into the mobile commerce (m-commerce) channel with mobile...Read More

6.

Marketing Maternity and Baby Goods on WeChat

12 July 2017

Recently, many e-commerce businesses have been actively developing mobile marketing apps. Gloctech Pty Ltd. has established Ma Ma Lian Meng and Oct Momy on WeChat to sell goods and to target different...Read More

7.

Characteristics of the Children’s Goods Market in Western China

5 July 2017

Sichuan Rong Sheng Da Business is a provincial-level agent in the Sichuan-Tibet-Chongqing region. The company currently sells more than 80 medium-to-high-end baby and children’s goods brands. Besides ...Read More

8.

China’s Baby Products: Using Brand Strategy to Target Different Segments of the Childrenswear Market

27 June 2017

As average personal spending levels have gone up in China, there has been a corresponding demand from parents for a more diverse and high-quality choice of clothing for their children. In this intervi...Read More

9.

China’s Baby Products: How Innovation Saw One Hong Kong Company Master the Mainland Market

14 June 2017

In its early years, Fu Hong kidsme Ltd of Hong Kong carried out production in the Chinese mainland for a number of international brands on an OEM and ODM basis. The company then moved gradually into t...Read More

10.

Accessing the Thai Consumer Market (Interview with Herkomst)

15 March 2017

The ASEAN region is growing as a consumer market. In an interview with HKTDC, Michael Li, Brand Director of Herkomst Holding Limited, shared his experience of lining up a number of Hong Kong brands fo...Read More

11.

Running a Dedicated E-commerce Platform for Mainland Mothers

20 Dec 2016

BeiBei (beibei.com) positions itself as an e-commerce platform dedicated to the needs of mothers. Apart from selling mother-and-baby products, BeiBei has set up a cross-border e-commerce channel, glob...Read More

12.

CTFHOKO: Hong Kong-style Shopping Experience in Qianhai

13 Dec 2016

E-commerce and the demand for imported consumer products in China have grown rapidly in recent years. Located at Shenzhen’s Qianhai, Chow Tai Fook Global Goods Shopping Centre (CTFHOKO) offers mainlan...Read More

13.

Digital Marketing Helps Two-way Cross-border E-commerce (Interview with AsiaPac)

30 Nov 2016

In an interview with HKTDC, Daniel Chan, a co-founder of AsiaPac, discussed the advantage of Hong Kong being a digital marketing platform for Chinese mainland and overseas companies. However, the abil...Read More

14.

E-commerce: Creative Use of Vending Machines for O2O Promotion (Interview with JTSoft)

9 Nov 2016

O2O marketing in China seems to be developing in a much more sophisticated and innovative way than elsewhere in the world. JTSoft, a Hong Kong software company, deploys integrated online-to-offline pr...Read More

15.

Cross-border Payment Solutions for SMEs (Interview with China Smartpay)

28 Oct 2016

In an interview with the HKTDC, China Smartpay’s Twinkle Wong and Steve Lam gave an introduction of their cross-border payment solutions, which allow merchants to accept online payments from mainland ...Read More

16.

E-commerce: Using O2O Marketing to Create a Seamless Customer Journey (Interview with Source Network Media Group)

26 Oct 2016

In an interview with HKTDC, Sandy Choi and Chois Choi, co-founders of Source Network Media Group, pointed out the uniqueness of the mainland e-commerce landscape – from social-media platforms to the d...Read More

17.

E-commerce: Open Data Propels Innovation (Interview with Radica Systems)

21 Oct 2016

Radica Systems, a Hong Kong-based company, offers highly personalised email marketing software and database marketing consulting services. In an interview with the HKTDC, co-founder Francis Kwok discu...Read More

18.

Hong Kong: One-Stop Electronic Payment Solution for Cross-border E-commerce (Interview with mPay)

14 Oct 2016

In an interview with the HKTDC, Sam Lam, the founder of Hong Kong-based mPay Limited, discussed how his company could help online merchants lower the transaction fees and administrative burden by offe...Read More

19.

E-commerce: How Data is Driving Digital Marketing (Interview with NDN Group)

11 Oct 2016

Hong Kong-based NDN Group is one of a new breed of digital marketing agencies thriving in the era of digital proliferation. In an interview with the HKTDC, CEO Andy Ann explained how he generates mean...Read More

20.

E-commerce: Data as the New Currency (Interview with Clix)

7 Oct 2016

In an interview with the HKTDC, King Leung, CEO of Clix, talked about “data monetisation”, or how he has helped his clients realise the full potential of the data that they own. Leung is very positive...Read More

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